Module 2 – SLP
The Power of Social Media
Writing for Publication
More organizations require employees to write short articles for an online newsletter or blog publication as part of marketing and public relations. Becoming comfortable writing this style of commentary for a general audience is important in an era in which news can be authored by anyone. Today’s consumers of media want quick, informative, and exciting information.
Module 2: SLP Readings
Research a controversial scenario/event and create a 200 to 300-word article that discusses the current real-world incident and how your company/organization* is addressing the issue. It may be written in 1st person plural (we, our).
- Include Hashtags for the article.
- An example is #military
- Create hyperlinks within the article to authoritative sources on the subject. Be sure that the article or site to which you are linking is a quality source with which our company wants to be connected.
*Select an organization with which you have a connection. Using a small, local business for the project is acceptable.
Use the attached template to create your submission.
Your submission will include:
- Completed Template
- BODY OF PAPER: 1 page
Develop and reference your sources of information with References Page, In-text Citations, and APA Title Page formatting from the following Guides and Links:
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