For this assessment, you will create a 10 slide PowerPoint presentation for a virtual conference that focuses on strategic digital transformation.
Introduction
Throughout this course, you have been building your competence in your role as a scholar- practitioner. You have thought of a potential article topic for a highly regarded publication and planned a possible study based on a business problem. For this assessment, you will demonstrate your expertise in strategy and innovation by creating a presentation for a virtual conference related to strategic digital transformation. Presenting at conferences, professional societies, and to industry experts is one way to grow your brand in the field of doctoral business scholar- practitioners. Use this opportunity to hone your presentation skills for your own future benefit.
Note: Assessments in this course are designed to be completed in the order they are presented in the course room. Please make sure you are completing them in order.
Overview
You have been invited to give a presentation at the upcoming virtual Harvard Business Review Summit that is focusing on strategic digital transformation. Attending the summit will be
the Harvard Business Review staff, university academics, business leaders, research organizations, and grant providing entities. Your presentation aims to cover strategic digital transformation fundamentals of driving digital change, developing a digital transformation strategy, and organizational learning through digital transformation. The summit organizer asked that you highlight the importance of strategic adaptation and innovation in building, leading, and sustaining an innovative organization.
Instructions
For this assessment, you will develop a PowerPoint presentation to prepare for an upcoming virtual Harvard Business Review Summit that focuses on strategic digital transformation. To prepare for the assessment, review the Harvard Business Review (2021) resource found
in Assessment 05: Crush Your Next Virtual Presentation.
Develop a 15–20 slide PowerPoint presentation with speaker notes, where you address the following:
• The strategic digital transformation fundamentals of driving digital change.
• Best practices for developing a digital transformation strategy.
• The foundations of organizational learning and strategies to leverage digital transformation to drive organizational learning.
• The importance of strategic adaptation and innovation building, leading, and sustaining an innovative organization.
As recommended in the article, create at least two tech features to help drive audience engagement in the presentation, which may include:
• Polling.
• Animated gifs.
• 3D models.
• Embedded video recording.
• Chart animations.
• Motion paths.
• Scalable vector graphics.
Be innovative and have some fun as you work to demonstrate how you can strategically digitally transform your PowerPoint presentation.
Your presentation should use bullet points and graphics presented in a professional format. Include speaker notes of at least 100 words for each slide and include APA citations in the speaker notes for resources used. The last slide of your PowerPoint presentation should be a reference list.
Submission Guidelines
As you complete your assessment, be sure your presentation meets the following guidelines:
• Written communication: Written communication is free of errors that detract from the overall message.
• Scholarship: Use at least 10 outside sources to support your main points.
• APA formatting: You speaker notes should include a discussion of the main points you will address on each slide, along with in-text citations that support your main points. Include a reference page as your last slide.
• Length: 10 pages of PowerPoint slide content. It is recommended that you use mostly bullet points for the slides and a paragraph of content in your speaker notes.
• File Name: For this assessment, you are required to follow the Standard Naming
Convention requirements for any files you upload. You will find the requirements on the DBA Submissions Requirements page.
Competencies Measured
By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and scoring guide criteria:
• Competency 1: Write abbreviated project proposals to conceptualize ideas, which are valid and meaningful to strategy and innovation professionals.
o Address the appropriate audience, using familiar, discipline-specific language and terminology.
o Apply APA style and formatting to scholarly writing.
• Competency 2: Evaluate the integration of scientific information and scholarly frameworks into the standards and processes for publications and conferences relevant to project interests in the field of strategy and innovation.
o Create at least two tech features to help drive audience engagement in the presentation.
• Competency 5: Synthesize trends in the field of strategy and innovation to envision scenarios encompassing emerging problems and gaps in practice.
o Explain the strategic digital transformation fundamentals of driving digital change.
o Discuss best practices for developing a digital transformation strategy.
o Explain the foundations of organizational learning and strategies to leverage digital transformation to drive organizational learning.
o Justify the importance of strategic adaptation and innovation building, leading, and sustaining an innovative organization.
Use the resources linked below to help complete this assessment.
Strategic Adaptation and Innovation
As a scholar-practitioner engaged in doctoral studies, you need to have a high-level understanding of innovation and how innovation works. The readings in this assessment will help you examine and uncover synergies between innovation strategy and innovation practices, and the effects on innovation performance. You should understand the benefits of adopting technological innovations and how the benefits can be maximized by being coupled with non- technological innovations. As you explore conceptual models for pairing technological innovations with non-technological innovations, think of the practical applications within your own industry or area of expertise.
The following reading list is provided to increase your knowledge and understanding of the topics for this assessment and the next:
• Assessment 05: Strategic Adaptation and Innovation.
Organizational Learning
Digital technologies have an opportunity to advance organizational leaders through the use and implementation of digital technology. Big Data and analytics have already changed the way leaders make decisions. Businesses must continually adapt their organizations and integrate new knowledge as they focus on digitalization efforts that may lead to their existing business models’ digital transformation. As a scholar-practitioner, you need to understand the empirical research that supports organizational learning through digital transformation.
The following reading list is provided to increase your knowledge and understanding of the topics for this assessment and the next:
• Assessment 05: Organizational Learning.
The Innovative Organization
Organizations are developing an innovation culture to leverage corporate innovation that will address a growing digitalization of the economy. The goal for companies is to build, lead, and sustain an innovative organization. Review the website from Brandculture in Assessment 05:
Building a Sustaining Culture of Innovation, which discusses key factors in building and
maintaining a culture of innovation, where a framework for cultivating culture is presented. The following reading list is provided to increase your knowledge and understanding of innovation topics for this assessment:
• Assessment 05: The Innovative Organization.
SOBTH Doctoral Networking and Support: Explore Resources and Discussions
For this activity, go to SOBTH Doctoral Networking and Support. Select the Resources tab and
review the available resources. From the Home page, you can also select Discussions and engage with your peers in a scholarly discussion.
Professional Development Framework
In previous courses, you began to create a Professional Development Framework to improve your knowledge, skills, and competencies, and to develop your academic and professional
identity as a DBA scholar-practitioner. Development of each domain is included in a different course:
• DB8400/DB-FPX8400 – Knowledge & Scholarly Thinking.
• DB8420/DB-FPX8420 – Advocate for Change.
• DB8630/DB-FPX8630 (or DB8730/DB-FPX8730) – Personal Effectiveness and Professional Identity.
• DB9801/DB-FPX9801 – Applied Research Competencies.
• DB9804/DB-FPX9804 – Final Framework included in your Presentation of Capstone Project.
To continue your growth between these courses, we suggest that you take some time to think back on your doctoral journey so far and write a brief reflection in your Professional
Development Journal [DOCX]. You may consider addressing one or more of the following
questions.
• Have you discussed your framework plan with your informal contact network? If so, how? If not, why?
• How many of your goals have you acted upon? Describe the impact you’ve experienced.
• How has your framework influenced how you perceive yourself?
• Looking forward to domains you have not developed yet, what are your current strengths in that domain area? What are possible skills that you would like to develop?
This is a suggested activity that you may choose to do. Your journal is not graded in this course and you do not need to submit it to your instructor.
If you would like to review the framework, see the following:
• DBA Professional Development Framework.
• DBA Professional Development Framework Guide [PDF].
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