Make a commercial, minimum 2 minutes. You do not have to be in the commercial. The object of the commercial is to sell a product to the consumer that seems to have little to do with the commercial but is still tangentially related, thus you are addressing elements of both the imposter chapter as well as the advertising chapter from our textbook, and possibly others. The product needs to appear for at least 5-10 seconds in the commercial. The parameters of the commercial are the following: it needs to incorporate the use of fashion as seduction in advertising, the element of the trick (i.e. the trickster motif in the book). These should be uploaded to either YouTube or Vimeo, and then the link included on the file of your paper .
You will write a paper in which you prove how your commercial successfully sells the product you have chosen, even if the tools you used to persuade the consumer in the commercial seem arbitrary to selling this particular product. You should explain the connective tissue between the what and the how. In other words, what you are doing in the commercial and how that is related to what you are selling. 5-7 pages, double-spaced, MLA format

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